It’s not just shampoo, conditioner and hair spray. The personal care menu includes hair gel, body gel, massage lotion, massage oils, sprays, clays, waxes, sunscreen, and foot lotion not to mention all the cosmetic products. With so many products crowding the shelves, it’s no wonder packaging is more important than ever.
Fragrance labels are an important factor in personal care products. Optimizing on this scent technology gives you the ability to provide the consumer with a way to experience the scent without opening (and often damaging) the package. The scent application uses a technologically advanced form of micro-encapsulation, which when added to the label creates the most versatile scent sampling process. The varnish printed on the label becomes an extremely stable multi-use sampling vehicle once activated.